My Work Portfolio
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Project: Citi Residential Lending Website Rebrand

Role: Marketing Manager - Web and Online Applications

Description: I was part of the marketing rebranding team for the new Citigroup line of business, Citi Residential Lending, that encompassed all aspects of developing a new brand identity including new logo design, launch of brand campaign, company style guide and website design.

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Project: JAFAH Organization Website

Role: Web Designer & Developer

Description: Complete website design and development for the Jewish American Foundation for the Advancement of Humanity organization. The client wanted an clean and professional looking site that could easily communicate information about the organization and accept donations.

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Project: Argent Mortgage Company Website Redesign

Role: Sr. Web Designer, Team Lead

Description: This project involved a complete interface and information architecture redesign of Argent Mortgage Company's website and online customer tools. This massive project took one year and involved the cooperation of all company departments.

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Project: Argent Online Tutorials

Role: Online Marketing Manager

Description: I was in charge of the design and technical direction for this project. Working along-side the Communications Marketing Manager, we directed a third-party vendor to develop this set of online tutorials for Argent Mortgage. Please turn up your volume to listen to the tutorial.

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Project: "Bill’s Run" Documentary Website

Role: Web Designer & Developer

Description: Complete website design and development for a PBS P.O.V. documentary about politics in rural Kansas. The filmmaker loved the site so much we used the layout for the DVD cover. This was one of my favorite projects because of all the photos and media I had to work with.

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Project: Trimlite Doorlites Websites

Role: Web Designer and Developer

Description: Complete website design and development for the company Trimlite. These sites showcase the company's many doorlite products which are sold across Canada and the United States through various dealers and suppliers.

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Project: "Out of Faith" Documentary Website

Role: Web Designer & Developer

Description: Complete website design and development for a feature-length documentary that follows three generations of a family torn apart by conflicts over interfaith marriage. This site uses a mixture of HTML and Flash elements.

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Project: The Edge Online Magazine

Role: Web Designer and Developer

Description: Complete interface design and development for an online version of The Edge. The Edge was a mortgage educational magazine created by Argent Mortgage and produced with a partner advertising agency. This application utilized Flash and FlashPaper 2.

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Project: "The Watershed" Documentary Website

Role: Web Designer and Developer

Description: Complete website design and development for a documentary by filmmaker Mary Trunk. “The Watershed” is a moving documentary of survival and forgiveness that shows how tragedy can have transforming effects on individual identity.

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Project: Web Advertising Campaigns

Role:Online Marketing Manager

Description: Design and development for a couple of advertising web campaigns. Full-page advertisements were placed in select magazines driving consumers to these web pages. Tracking was placed on these pages to measure campaign effectiveness.

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Project: "Down in a Hole" Documentary Website

Role: Web Designer and Developer

Description: Complete website design and development for a feature-length documentary about one man’s attempt to reach out to a friend with bipolar disorder and what he learns in the process: You can’t make sense of an illness that defies logic.

About Me

Overview: I am an adaptable designer with a strong technical background who has worked in both corporate and freelance environments for over six years.

Interests: Web Design, Internet Marketing, Interface Design, Usability/Human Factors, Interactive Multimedia, Information Architecture and new technologies.

Education: B.S. in Information Technology from Rochester Institute of Technology.

Work History:View Seth Holtgrewe's profile on LinkedIn

Status: I am currently employed in a full-time position and occasionally take on freelance projects. Please contact me with any inquiries.